Privacy Policy

Last Updated: 24 October 2026

At RUDHO, we respect your privacy and are committed to handling your personal information responsibly and transparently.

This Privacy Policy explains how RUDHO (“RUDHO”, “we”, “us” or “our”) may collect, use, store and share information when you visit www.rudho.in, purchase our products, contact us, submit an enquiry, communicate with us through WhatsApp or social media, or interact with our services.

By using our website or voluntarily providing information to us, you acknowledge the practices described in this Privacy Policy.

1. INFORMATION WE MAY COLLECT

Personal and Contact Information

• Name
• Mobile number
• Email address
• Billing address
• Shipping address
• City, State, PIN code and Country

Order Information

• Products ordered
• Quantity
• Order value
• Delivery information
• Order status
• Transaction reference
• Returns, replacement or refund information

Payment Information

Payments may be processed through third-party payment gateways or payment service providers. RUDHO may receive information such as payment status, transaction ID or payment confirmation.

We do not intend to directly store complete debit card, credit card, UPI PIN or internet-banking credentials where these are securely processed by the relevant payment provider.

Business and B2B Information

• Contact person’s name
• Company name
• Business email
• Phone number
• Country
• Business address
• GST or business-related information where required
• Product requirements
• Estimated quantities
• Branding or customisation requirements
• Export or delivery destination
• Other information voluntarily provided as part of the enquiry

Information Collected Automatically

• IP address
• Browser type
• Device type
• Operating system
• Pages visited
• Time spent on the website
• Referring source
• Website interaction information
• Cookies and similar technologies

This information helps us understand website performance and improve the customer experience.

2. HOW WE USE YOUR INFORMATION

We may use information collected through RUDHO for purposes including:

• Processing and fulfilling orders
• Delivering products
• Providing order updates
• Processing payments
• Managing cancellations, returns, replacements or refunds
• Responding to customer enquiries
• Providing customer support
• Processing B2B and export enquiries
• Preparing quotations or commercial proposals
• Managing hotel amenity and customisation enquiries
• Improving our products and services
• Improving website functionality and user experience
• Preventing fraud, misuse or security incidents
• Maintaining business and transaction records
• Complying with applicable legal, tax and regulatory requirements
• Sending promotional communication where permitted and where appropriate consent or preferences have been obtained

We aim to collect and use only the information reasonably required for the relevant purpose.

3. CONSENT AND DATA PROCESSING

Where consent is required, we aim to explain why information is being requested and how it will be used.

Where applicable, you may withdraw consent or change your communication preferences by contacting us.

Certain information may still need to be retained or processed where necessary to complete an order, comply with applicable law, maintain financial records, resolve disputes, prevent fraud or protect legitimate business interests.

RUDHO will seek to comply with applicable Indian data-protection requirements, including applicable provisions of the Digital Personal Data Protection Act, 2023 and related rules as and when those provisions apply.

4. COOKIES AND SIMILAR TECHNOLOGIES

Our website may use cookies and similar technologies to:

• Keep the website functioning properly
• Remember preferences
• Understand website traffic
• Measure website performance
• Improve customer experience
• Support analytics
• Support advertising and remarketing where enabled

Some cookies may be placed by third-party service providers.

Where required, visitors may be offered controls to manage optional cookies. You may also modify cookie permissions through your browser settings.

Disabling certain cookies may affect some website functionality.

5. MARKETING COMMUNICATIONS

Where you have chosen to receive marketing communication, RUDHO may contact you regarding:

• New products
• Offers
• Collections
• Sustainable-living content
• Events
• Business opportunities
• Other RUDHO updates

Communication may be sent through email, SMS, WhatsApp or other permitted channels.

You may request to stop promotional communication at any time using the unsubscribe option where available or by contacting us.

Transactional communication relating to an existing order or enquiry may still be sent where necessary.

6. HOW WE MAY SHARE INFORMATION

We do not sell personal information to advertisers.

We may share limited information with trusted service providers where reasonably necessary to operate our business.

• Payment gateways
• Banks and payment processors
• Courier and logistics companies
• Warehousing or fulfilment partners
• Website hosting providers
• E-commerce technology providers
• Customer-support tools
• Email and communication platforms
• Analytics providers
• Advertising platforms where permitted
• Accounting, tax and professional advisers
• Technology and security providers

Service providers may receive only the information reasonably necessary to perform the relevant service.

Information may also be disclosed where required by law, regulation, legal process or a competent government authority.

7. THIRD-PARTY PLATFORMS

RUDHO may also sell products or communicate through third-party platforms such as online marketplaces, social-media platforms, messaging platforms or payment providers.

Information you provide directly to such platforms may also be governed by their respective privacy policies and terms.

RUDHO is not responsible for the independent privacy practices of third-party platforms.

8. INTERNATIONAL AND EXPORT ENQUIRIES

Because RUDHO may serve customers and businesses outside India, information relating to international customers or B2B/export enquiries may be processed or shared with relevant service providers where reasonably necessary to respond to the enquiry, process an order, arrange logistics, comply with legal requirements or complete an international transaction.

Any handling of such information will remain subject to applicable legal requirements.

9. DATA RETENTION

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected or as required by applicable law.

Retention periods may vary depending on:

• Order and transaction requirements
• Accounting requirements
• Tax requirements
• Customer-support needs
• Warranty or dispute requirements
• Fraud prevention
• Legal and regulatory obligations

Information that is no longer reasonably required will be deleted, anonymised or securely disposed of where appropriate.

10. DATA SECURITY

We take reasonable administrative, organisational and technical measures to protect information against:

• Unauthorised access
• Loss
• Misuse
• Alteration
• Disclosure
• Destruction

However, no website, electronic communication or internet-based storage system can be guaranteed to be completely secure.

Customers should also protect their own passwords, devices and account information.

11. YOUR CHOICES AND REQUESTS

Subject to applicable law, you may contact RUDHO regarding requests relating to your personal information, including where appropriate:

• Updating incorrect information
• Requesting information about how your data is used
• Requesting correction
• Requesting deletion where legally permitted
• Changing communication preferences
• Withdrawing consent where processing depends on consent
• Raising a privacy-related grievance

Some requests may be subject to identity verification or legal retention requirements.

12. CHILDREN’S PRIVACY

RUDHO’s website and online purchasing services are intended primarily for adults capable of entering into lawful transactions.

We do not knowingly seek to collect children’s personal information for targeted advertising or unnecessary purposes.

Where special requirements concerning children’s personal information apply under law, we will seek to follow those requirements.

13. THIRD-PARTY LINKS

Our website may contain links to external websites, marketplaces, payment platforms, social-media pages or other third-party services.

Once you leave the RUDHO website, the privacy practices of the relevant third party will apply. We recommend reviewing their privacy policies before providing personal information.

14. CHANGES TO THIS PRIVACY POLICY

RUDHO may update this Privacy Policy from time to time to reflect changes in our business, new services or technology, changes in applicable law, or changes in data-handling practices.

The latest version will be published on this page with an updated revision date.

15. CONTACT & PRIVACY GRIEVANCES

For privacy questions, requests or grievances, please contact:

We will endeavour to review legitimate privacy concerns and respond within a reasonable period in accordance with applicable requirements.